Keep Right Blog

Fortifying your relationships trumps just about everything else when it comes to sustaining growth and building successful partnerships.  Consider these points to strengthen your relationships with your most important stakeholders, beginning with you.

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July 18, 2012  ·   5 Comments   ·  Permalink

When crafted well and used correctly, Rules of Engagement can help you manage your business profitably, as well as deliver partner and customer satisfaction. Indeed, Rules of Engagement bring order to your channels’ universe and shed light on what your partners can expect from you.

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July 5, 2012  ·   9 Comments   ·  Permalink

It’s inevitable, somewhere along the way partnerships encounter roadblocks and speed bumps that get in the way of forward momentum. While day-to-day partnership challenges can be distracting, many of them are not worth the excitement they generate.  So, it’s critical that you have a way to prioritize the issues most important to your partner’s growth with you, much like you do with customers.

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June 21, 2012  ·   7 Comments   ·  Permalink

Emerging growth companies seek partnerships often to associate with a well-known brand or a big fish in order to lend credibility to their own company. Sometimes, however, there’s such a mismatch in company values, the partnership results in frustration, wasted time, and damage to the emerging company’s own brand in the process.

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June 7, 2012  ·   12 Comments   ·  Permalink

A lot of energy is spent courting, qualifying and, ultimately, bringing on a new business partner. Why not do everything you can to ensure that partnership withstands the test of time?

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May 24, 2012  ·   15 Comments   ·  Permalink

It pays to listen to your partners. Soliciting and being open to regular and timely partner feedback can be a strategic advantage.

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May 10, 2012  ·   393 Comments   ·  Permalink

The most successful companies understand that partner recognition and support is not an isolated event or commemorative jersey. Instead, it’s woven into the fabric of company culture and business practices.

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April 26, 2012  ·   28 Comments   ·  Permalink
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